Posts Tagged 'QR codes'

The Magic Behind “Ashley The Great”

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The Magic Behind “Ashley The Great”

A few weeks ago R and R Images officially launched our next chapter to the “Digital Magic Experience.” We hope all of you have thoroughly been enjoying the magic that has been revealed through the card trick brought to you by “Ashley The Great.” This second installment turned out to be very successful with a response rate of about 30% and a click through rate of almost 100% which we consider to be incredible!

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Suggestions To Make Your Holiday Marketing Jolly

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Suggestions To Make Your Holiday Marketing Jolly

I must say, it’s a good thing this year that many stores have decided to hold off on the fake snow and pine trees till after Tom Turkey has his day. Still, that doesn’t mean that you should be ignoring your holiday marketing as well.

For many businesses, the next few months is when they make their numbers for the entire year. R and R Images is already up and running 24 hours a day just to keep up with the ...

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The Presidential Race: Technology Teams Up With Old Time Tactics

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The Presidential Race: Technology Teams Up With Old Time Tactics

In a digital world of non stop messages, how do you make sure your marketing campaign cuts through the clutter? The answer: You don’t. What you can do is add to the clutter on many platforms, multiple times.

Today’s political parties use sophisticated technology and consumer information (much like credit card companies) to determine their audience down to geography and even personal interests, but they still depend on the “old-fashion” medium of direct mail as one of their main media staples. ...

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HP 7600, Q4, BBQ, R and R

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HP 7600, Q4, BBQ, R and R

With the busiest time of the year—the holiday season—starting to rear it’s long-houred, crowded, and stressful head, R and R Images had just enough time to make a few adjustments before there is no turning back.

First things first, we realized that with the amount of volume projected for Q4, we had to step up our production capabilities. So, what did we do? We went ahead and added a second HP Indigo 7600 with all the bells and amazing whistles it’s ...

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5 Ways to Add the “Wow” Factor to Marketing Collateral

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Today, there are many tools available that can help make your printed marketing collateral stand out. Printed pieces can be integrated with other marketing channels, be cut into unique shapes and sizes, and be personalized to each and every recipient it goes out to.

At R and R Images, we know that, print is still a very effective and important marketing medium …despite all the noise about it being “dead.” ...

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Beer, Wine and QR Codes?

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We all know that QR Codes can be great tools for connecting businesses with their audiences through mobile channels.  However, it seems as though the beer and wine industries have also jumped on the bandwagon for this popular marketing trend.  We have seen examples of wineries and breweries embrace these mobile tools for a variety of uses.

Last year, J Vineyards & Winery highlighted their 25th anniversary by linking QR Codes to one-minute videos.  Each video was of their founder and ...

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QR codes go big

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QR codes have been growing in popularity for some time. Now they’re getting even bigger. Thousands of square feet bigger, that is.

We recently ran across articles titled Largest. QR Code. Ever. But Why? and Rooftop QR Codes Aim to Infiltrate Google Maps. It seems that creating huge QR codes which can only be fully seen from the air is the latest craze in QR code marketing. In the first story, a new social networking platform called ...

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QR Design Gets Jiggy!

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We showed how companies are breaking ground with QR code design, taking ordinary crossword puzzle black squares and creating impressive and innovative designs. People are even creating them via carefully planted crops in Farmville and houses in MyTown. We just can’t get enough of these great ideas and hope you want more, too!

Say what you will about QR technology and the next step in digital communications, but while QR codes are here and now, why not ...

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Designed QR codes

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For the past few years, barcode art has been all the rage in Japan and Europe. While it never caught on in America, QR codes are becoming more useful for businesses of all sizes. If you don’t have one on your business card, as your online avatar or on the side of your building, you just ain’t with it. When you scan a QR code with your iPhone, Android or other camera-enabled smartphone, you can link to digital ...

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The case against QR codes

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Press coverage of QR codes is everywhere in marketing circles. Everyone has an opinion as to how QR codes can be put on mailers, posters and everything else to increase engagement. Bridging the online and offline worlds via QR codes seems to be the Holy Grail at the moment.

We’re going to play devil’s advocate for a moment and make the case against QR codes. Keep in mind that we here at ...

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