Archive for 'Email marketing'

“Digital Magic Experience”

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“Digital Magic Experience”

R and R Digital Magic Experience mailer R and R Images is excited to outline the launch of their “Digital Magic Experience” 2013 marketing campaign. The 2013 “Digital Magic Experience” is a magic themed marketing initiative launched last month with the intent of helping potential clients and current customers experience and understand the capabilities digital print now has to offer here at R and ...

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Suggestions To Make Your Holiday Marketing Jolly

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Suggestions To Make Your Holiday Marketing Jolly

I must say, it’s a good thing this year that many stores have decided to hold off on the fake snow and pine trees till after Tom Turkey has his day. Still, that doesn’t mean that you should be ignoring your holiday marketing as well.

For many businesses, the next few months is when they make their numbers for the entire year. R and R Images is already up and running 24 hours a day just to keep up with the ...

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Good advice for cross-media marketing

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The smart people at MindFire Inc. recently published a blog post covering three common mistakes in cross-media marketing and how to avoid them. In their view, the three things most marketing solution providers do wrong are:

  1. failing to set the right expectations
  2. focusing on tactics before strategies
  3. not knowing the target audience

If you’re considering implementing a cross-media strategy, we highly recommend reading the entire article. We at R and R Images certainly agree with all three of these points, ...

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How we create successful email marketing campaigns

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Email marketing: we do all the work; you get all the sales!

by Jackie Eldridge

As a marketing solutions provider, our focus is on creating lead generation for B2B or B2C markets. We use a marketing automation system, driven by powerful software designed to acquire, nurture, qualify and generate leads for marketers.  Our system automates four types of marketing tasks:

1. Lead Generation – Create and execute personalized lead generation e-mail campaigns ...

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Key points when writing email subject lines

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There is no secret formula that will guarantee a high open rate because of the email subject line.  Each campaign requires thoughtful consideration as to how the subject line is written for the best possible open rate.

The all-important “from line”
Not to be confused with the “subject line,” the “from line”" should be your business name, a person from your business that the recipient knows or an email address with your ...

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